Salesforce vs Zoho: Which One Is Better?

Introduction:

Both Salesforce and Zoho are two popular CRM software in the market. Both the solutions come with lots of great options and features and can be very useful for a company. But which CRM software is better than the other? So, to answer this question, today we are going to compare both the CRM software to see which one of them is better than the other.

Basic Difference:

Salesforce is a powerful cloud-based CRM software ideal for all-size businesses. The CRM software is very easy to set up and you don’t need lots of technical knowledge to set it up. Using it a company can easily manage and control its marketing campaigns and provide amazing customer service to its customers. To learn how to set up and use this fabulous CRM software feel free to join the Salesforce Online Course in Dubai.

Zoho is a stupendous online sales CRM software ideal for small or mid-size organizations or businesses. The CRM software is not suitable for use in large size organizations. The software is also very easy to set up and you don’t need any kind of special training to use it. Using it a company can easily control and manage its sales and marketing campaigns and provide positive customer service to its customers.

Ease of Use:

Salesforce features a very user-friendly interface and is very easy to use. Furthermore, you don’t need any technical knowledge to set it up and use it. Additionally, the software allows its users to easily customize it without writing complex codes.  Zoho on the other hand has a very clean layout and features an easy-to-navigate user interface. Besides this, you don’t need to receive any kind of special training to work with it. In short, both the CRM software are very user-friendly. However, Zoho is more user-friendly than Salesforce. So, in terms of user-friendliness, Zoho is more superior to its competitor.

Features:

Salesforce comes with lots of great features like web-to-lead, lightning dialer, email templates, and insight, sales inbox, sales cloud Einstein artificial intelligence, process builder, etc. Whereas, Zoho comes with features like web-to-lead, email templates, and insights, sales inbox, etc. As you can see both the CRM software offer almost similar features to their users. But overall, Salesforce provides more features to its users in comparison to Zoho. Thus, if you want CRM software that offers lots of powerful features to its customers then Salesforce is a perfect fit for you.

Customization:

Salesforce is highly customizable and you can easily customize it to suit your needs. For example, you can add new functionalities to it, add custom fields or objects in it, integrate it with third-party extensions, etc.

Similarly, Zoho also allows its users to easily customize it to suit their needs. For example, you can create new modules, change the design layout of the software, edit permissions, etc. In short, both the CRM software are highly customizable. But overall, Salesforce provides more customization options to its users in comparison to Zoho.

Customer Support:

Salesforce has a very strong community of experts and offers 24/7 customer support to its users.  Besides this, it also offers lots of training resources to its customers. Similarly, Zoho also has a very big community of experts and offers 24/7 customer supports to its users. But overall, Salesforce offers much better customer support to its customer in comparison to Zoho.

Pricing:

Salesforce is available in four different editions in the market (IQ Starter, Lightning Professional, Lightning Enterprise, and Lightning Unlimited). Depending upon the edition you choose you may have to pay anywhere between $25 to $300 every month. To learn more about these editions, feel free to join the Salesforce Online Certification in Oman program.

Similarly, Zoho is also available in four different editions in the market (Standard, Professional, Enterprise, and Ultimate). Depending upon the edition you choose you may have to pay anywhere between $12 to $100 per month. So, in terms of pricing Zoho is cheaper in comparison to its competitor. Thus, if you are looking for cheap CRM software for your organization then you must purchase Zoho.

Conclusion:

Both Zoho and Salesforce are stupendous CRM software and provide many advantages to their users. But overall, Salesforce appears to be a better option than Zoho. The software is very user-friendly and offers lots of customization options to its users. Besides this, it comes with lots of great features and functions and can provide many benefits to its users. So, if you are looking for good CRM software then you must purchase it rather than going for Zoho.